The Benefits Of Using Peer-To-Peer Fundraising

You might have heard of peer-to-peer fundraising. You might have heard that it is when donors make their own fundraising campaigns which then raise money on your behalf, making it a type of multi-tier crowdfunding for nonprofits. It's been used by such heavy hitters as the Multiple Myeloma Research Foundation and the American Cancer Society. That's impressive, …

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How To Promote Your Donation Page: 3 Tips For Using Social Media

So, you finally got your donation page up so you can accept donations online. Whether you're hosting fundraising events, or just looking for donation management solutions, having an online portal where people can give means there's a minimal distance between desire to give, and the following action. But now that you have a place you can accept …

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How Your Non-profit Gets The Most Out Of Giving Tuesday

Forget the holiday season shopping countdown. Many stores already display Christmas trees, ornaments, wreaths and holiday wrap. Online retail sites stopped their summer sales and tempt you with the tease of Black Friday/Cyber Monday markdowns. Every year the push starts earlier and the spending frenzy increases. And into this commercial chaos comes the peaceful prospect …

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The Donor Mindset: Why They Give, What They Want In Return

Our daily news broadcasts, newspaper headlines and Internet feeds increasingly feature political strife, terrorist targets and generally downbeat stories, but in all the negative news, a positive statistic stands out: charitable giving in the last year increased to $410.02 billion, up 5.2 percent from 2016. Seventy percent of those donations come from individuals, rather than corporations …

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Three Ways To Fundraise And Tell Your Nonprofit’s Story

Before the donors arrive at your door, checks (or online contributions) in hand to present to your nonprofit, donors need to know you. They want to know who you are, what you do, why you exist and where their money goes. Expressing the history of your nonprofit combines storytelling, photography, videography and statistics, all centered …

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A Personal Presentation Expands Your Nonprofit’s Reach

Competing for donor dollars requires many charities keep a full-time fundraiser on staff, or an entire department dedicated to donor management and fundraising events. But the right approach on your website relates the story of your organization while appealing to donors on a personal level, connecting with both their desire for social responsibility and need …

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How to Accept Donations Online Through Crowdfunding

Peer to peer fundraising has become increasingly popular in recent years. Many of us have seen the success stories: examples of how crowdfunding for nonprofits can raise revenue that's greater than that of any traditional charity event. Furthermore, crowdfunding can bring your organization a great marketing reach: you may be able to reach donors outside …

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Nonprofit’s Strategic Plan Specs: M.U.D. (Money, Unity, Diversity)

It starts with a thought, a scattered plan, a passion born of pain and the desire to alleviate suffering for others. It's the idea of creating a cause, changing the world with a charity and leaving all around you better for what you've achieved. It's heroic and humble at the same time, and it's also …

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Building a Healthy and Lasting Philanthropic Relationship

There is no denying the simple fact that relationships between businesses and nonprofits should be mutually beneficial. That is, each entity should feel as though the partnership is providing measurable value. This key takeaway should lay the foundation for all interactions as both sides come to the table to discuss developing a relationship. Businesses, while …

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