How Public Acknowledgement Can Attract (And Keep) Donors

Thanking people isn't just good manners. It's a powerful tool in the marketing arsenal of any non-profit organization. Particularly, acknowledging donors in public can help a non-profit grow. How does this work? Psychology People who are publicly thanked for giving, even if it is for a small amount, are more likely to give again. They …

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Refresh Your Fundraising For the New Year

  How did your annual fund drive do at the end of 2017? Regardless of whether you barely met your goals or wildly exceeded expectations, when it comes to fundraising, there always is room for growth. To that end, we offer five new ideas to jumpstart your 2018 fundraising. 1.   Consider a mission "refresh" Does …

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